

CMOs are facing a barrage of new challenges around acquisition and loyalty due to evolving customer behaviours and the accelerating shift towards e-commerce due to the pandemic.
Sense check your approach with likeminded industry experts, sharing insight on business-critical challenges and disruptive technology and drive your industry forward collaboratively.
Connect with 90+ senior Marketing leaders for a curated agenda focused on tackling your current business critical challenges and driving industry forward. Our summits are designed to help you:
Build new connections with likeminded senior leaders
Stay current with emerging business trends
Understand the impact new technology can make
De-risk new projects by gaining a broad range of insights
Accelerate key projects through meaningful new partnerships
Downloadable and actionable takeaways
09:00 - 09:20
Intro & Challenger Panel - 3 Roundtable moderators
09:20 - 09:50
The Business of Experience: The CMO’s Next Chapter
How have these CMOs capitalized on the explosion of digital, a proliferation of channels, new worlds and even the ‘new physical’ to focus the entire business on delivering exceptional experiences to their customers, employees and communities?
09:55 - 10:35
Data & Analytics – How Do You Anticipate The Conversation?
In today’s panel, we will discuss the increasing importance of data to today’s marketeers. Our panelists with explore how to navigate the complexity of data-driven marketing, and how to use it to begin to anticipate the conversation.
10:35 - 10:45
10:45 - 11:45
Track 1: Agility: Creating the ‘New Normal’ Playbook for a Digital World
Embracing social CRM – increasing your social presence is a must but how do you make the most of this engagement?
Track 2: Purpose: Holding Brands to Higher Standards
How can organizations identify causes that align with their brand message? How can you ensure the message you are putting out is authentic?
Track 3: Data & Analytics: Supercharging Your Marketing Strategy with Analytics
What are the main challenges you face in embracing a data-driven marketing approach?
11:50 - 12:20
Leading Transformation: How to Drive Innovation in Retail
The landscape of retail is changing rapidly and companies must innovate and adapt to avoid becoming obsolete. But, bringing transformative innovations to market is not just about having the next big idea.
09:00 - 09:10
09:10 - 09:40
A New Era for Omni-Commerce
How can brands navigate this period of rapid growth and take advantage of evolving interactions and paths to purchase, such as shoppable posts?
09:45 - 10:25
R.E.D. Marketing: The Three Ingredients of Leading Brands
How to create breakthrough marketing campaigns that achieve staggering consumer response rates by harnessing the power of R.E.D. Marketing: Relevance, Ease, Distinctiveness.
10:25 - 10:35
10:35 - 11:35
Track 1: Agility: Creating the ‘New Normal’ Playbook for a Digital World
Embracing social CRM – increasing your social presence is a must but how do you make the most of this engagement?
Track 2: Purpose: Holding Brands to Higher Standards
How can organizations identify causes that align with their brand message? How can you ensure the message you are putting out is authentic?
Track 3: Data & Analytics: Supercharging Your Marketing Strategy with Analytics
What are the main challenges you face in embracing a data-driven marketing approach?
11:40 - 12:10
Creating a Branded Culture: Growing your Brand from Within
World class Brands are grown from within. Learn how organizations can create a culture that drives brand growth. Transform employees into brand ambassadors using a strategic internal branding approach
09:00 - 09:10
09:10 - 09:40
How to Lead with Values and Purpose During The Pandemic
The pandemic has forced brands to think of the role they can play to support their community & reframe the way they market themselves due to mandatory closures and a surge in online competition.
09:45 - 10:25
Forget B2B or B2C We Are All In The Business of B2P
There is an opportunity now, more than ever, to re-evaluate your customers and see the person in addition to the company buying the product or service. We are all now all in the business to person business. But what does this mean, and what is the opportunity?
10:30 - 11:30
11:35 - 12:05
The Future of Marketing Talent
Out of sheer necessity, business’ have been forced to change how they accomplish work.
Engage with a virtual live audience just as you would at a physical event and create meaningful conversations.
The ultimate live polling and gamification tools, keeping your audience engaged.
Enabling our team to help you control your session experience.
Interactive quizzes to gamify your session
Recognising outstanding Executives who have demonstrated exemplary leadership
Content and insight from industry experts when it matters most
There is no cost associated with attending a GDS Summit. In return, we ask that all senior executives in participation attend for the full duration to ensure that all attendees get maximum value and insight from the interactive roundtables, live Q&As and breakout networking sessions.
Our digital summit portfolio is designed to bring together senior decision makers from large global businesses and innovative disruptor brands to drive industry forward through addressing business critical challenges collaboratively.
If you’re keen to build new connections with likeminded leaders, de-risk your projects through new insight and establish new partnerships that can accelerate your projects then apply to attend today.
Complete our ‘apply to attend’ form on the event page if you’re interested in attending the summit and you meet our application criteria. A member of the GDS team will then reach out to run you through the programme and event format and discuss your participation.
On stage: co-host a panel discussion with a group of likeminded senior executives or host a solo keynote presentation. Both slots include elements of interactive audience Q&A
Off stage: become a roundtable moderator, leading the discussion with the same cohort of executives for the duration of the summit around a specific topic you’ve agreed to focus on during the roundtable session.
We can tailor a partnership package to help meet your business objectives. This might include brand awareness, driving traffic to your site or quality editorial content via exclusive interviews and Q&As with our executive audience. Enquire today for more information.
Still have a question contact us below
You will leave the summit with best practices to immediately apply back to your organisation and new connections from meaningful conversations.
If you haven’t been to a GDS Digital Summit, you will be incredibly impressed. It’s far more engaging than most digital event experiences. It’s a very interactive environment.
I connected with peers that I know I’ll stay in touch with, including suppliers which have presented a fantastic opportunity for 7-Eleven Global in the future. It may well be the most valuable summit I’ve attended in many years
Thank you so much! Great Summit - an outstanding 3 days that culminated in this Award ... I am humbled and honored. Congratulations to you all for pulling off a Hybrid Summit with Augmented Reality features that are truly unparalleled in the Industry! Collaborative, Interactive & showcasing leading edge technology ... GDS Summits really set the bar so high that a return to physical conferences might be re-evaluated in the Industry. You are an amazing Team of Professionals & I am truly honoured to have been a part of this Summit.